Blue ocean strategy vs. Porter’s five forces By Arif HarbottPosted on June 8 2011June 23 2020Posted in DefaultTagged blue ocean, five forces, strategy3 Comments on Blue ocean strategy vs. Porter’s five forces Are you a five-forces disciple or a blue-ocean enthusiast? I.e. Do you try to dominate existing markets or try to create new ones? Basic economics… Read More Arif Harbott 08 Jun 2011 - read
How to create blue oceans using value curves By Arif HarbottPosted on May 24 2011June 23 2020Posted in DefaultTagged blue ocean, strategy2 Comments on How to create blue oceans using value curves So the first article in the blue ocean series introduced what a blue ocean was and the theory behind it. This one focuses on how… Read More Arif Harbott 24 May 2011 - read
Blue ocean strategy and value innovation By Arif HarbottPosted on May 17 2011June 23 2020Posted in DefaultTagged blue ocean, innovation, strategy2 Comments on Blue ocean strategy and value innovation Competing in over crowded industries is no way to sustain competitive advantage. The real opportunity is to create blue oceans of uncontested market space that makes… Read More Arif Harbott 17 May 2011 - read